Mr. Getty specializes in providing development and sales and marketing consulting for senior living communities and senior health care. With more than 20 years of experience, Mr. Getty has worked with over 200 communities nationwide, including continuing care retirement communities, congregate care facilities, assisted living communities, residences for patients with Alzheimer’s, and skilled nursing facilities.

As a sales and marketing professional, Mr. Getty has been responsible for conducting quantitative and qualitative market and consumer research for corporate-owned communities and clients nationwide. His efforts are designed to support development, acquisition, and direct marketing efforts for senior housing and services.

Mr. Getty provides expertise to numerous diverse clients in the areas of sales and marketing including:

• Development of marketing plans, strategies, and budgets to meet occupancy objectives
• Feasibility studies, consumer research, repositioning analysis, and due diligence analysis related to property acquisitions
• Qualitative and quantitative market research
• Sales and marketing audits
• Occupancy improvement
• Project development, assessment, and implementation

Prior to joining Health Dimensions Group, Mr. Getty was Vice President of Sales and Marketing for American Retirement Corporation where he was responsible for the successful occupancy of over 7,800 retirement center housing and health care units. In addition, Mr. Getty has extensive senior management experience with The Good Samaritan Society and Walker Methodist.

Mr. Getty holds a Bachelor of Science Degree in Health Care Administration from the University of Wisconsin-Eau Claire.